Seth Godin's Books
There are 4 books
Survival Is Not Enough Zooming, Evolution, and the Future of Your Company By: Seth Godin
This edition: eBook, 288 pages
Publication date: December 11, 2012
Everything in our world, from marketing to technology to distribution to the capital markets, is moving at a faster pace than ever. Yet most companies view change as a threat, and survival as the goal. This book transforms all...
Permission Marketing Turning Strangers Into Friends And Friends Into Customers By: Seth Godin
This edition: Mass Market Paperback, 256 pages
Publication date: February 5, 2007
Whether it is the TV commercial that breaks into our favourite programme or the telemarketing phone call that disrupts a family meal, traditional advertising is based on the hope of snaring our attention away from whatever we...
Other Formats: eBook
The Big Red Fez Zooming, Evolution, and the Future of Your Company By: Seth Godin
This edition: Trade Paperback, 324 pages
Publication date: March 4, 2002
Everyone who surfs the web knows that some sites are better than others. Now marketing guru Seth Godin identifies and illustrates the crucial guiding principles behind creating websites that satisfy visitors and keep them...